Hollister Summer Solstice Campaign

 

Leading creative direction for the concept, I built the pitch deck, storyboards, photoshoot brief & many of the actual final assets for the global 360 campaign. Since this was a studio shoot, I worked with the photo & production team to build a ‘thrift store’ set and summer sun-esque spotlight for talent to work within.

 
 
 
 
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Hollister - Holiday

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Gilly Hicks